Agenda

Franchisees are encouraged to enjoy all that Nashville has to offer by planning activities on their own either before or after the conference. For ideas and recommendations, click the “View Activities” link below.
Please note, the Always Best Care 2026 Conference will officially begin with the Welcome Reception and Sponsors’ Expo on Sunday, April 12, 2026.
Sunday, April 12th
Presenter
Rachel Gartner
Owner, CEO
Carework
Location
Rail Yard
Description
Whether you're just launching or looking to grow, this powerful one-day workshop will walk you through exactly how to build a home care recruiting process that is fast, scalable, and aligned with the realities of today’s workforce. Led by Rachel Gartner, founder of Carework and a nationally recognized recruiting strategist in the home care space, this workshop blends real-time data, field-tested systems, and a bold, emotionally resonant approach to the human side of hiring. You can expect a fast-paced, hands-on session that’s not just informative- it’s genuinely energizing.
Location
Rail Yard
Description
Location
Summit foyer
Description
The hospitality team will be available to answer your questions as you prepare for the conference. Stop by to check in and pick up your badge, conference program, conference materials, and swag bag.
Presenter
Rachel Gartner
Owner, CEO
Carework
Location
Rail Yard
Description
Whether you're just launching or looking to grow, this powerful one-day workshop will walk you through exactly how to build a home care recruiting process that is fast, scalable, and aligned with the realities of today’s workforce. Led by Rachel Gartner, founder of Carework and a nationally recognized recruiting strategist in the home care space, this workshop blends real-time data, field-tested systems, and a bold, emotionally resonant approach to the human side of hiring. You can expect a fast-paced, hands-on session that’s not just informative- it’s genuinely energizing.
Sponsored by
Sensi.AI
Location
lou/na
Description
This exclusive reception unites our newest and emerging franchise owners, their mentors, and the event’s sponsor for an evening dedicated to connection and support.
Sponsored by
WellSky
Location
Summit Ballroom ABCD
Description
We will officially kick off the Always Best Care 2026 Conference with a lively evening of networking and connection. This reception will showcase our vendor partners while bringing together franchise owners, staff, partners, and sponsors to set the tone for the days ahead. Enjoy an engaging atmosphere designed to spark new relationships and reconnect with peers as we begin our time together in Nashville.
Monday, April 13th
Location
Summit Foyer
Description
The registration and hospitality desk will reopen to assist you with check-in, provide you with conference materials, and answer any questions you may have.
Location
Summit Ballroom ABCD
Description
Start your day with a delicious breakfast while connecting with vendors at the Sponsors’ Expo. Discover new solutions and engage in conversations that can enhance your business — all while enjoying a great meal to kick off the day!
Location
Summit Ballroom E
Presenter
David Caesar
Senior Vice President Franchise Training & Support
Always Best Care Field Support Office
Description
Join us as we officially kick off the Always Best Care 2026 Conference! David Caesar will welcome franchisees, guests, and vendors to prepare attendees for an inspiring event filled with connection, learning, and growth opportunities.
Location
Summit Ballroom E
Presenters
Sheila Davis
Chief Operations Officer
Always Best Care Field Support Office
Description
Join us for the introduction of our esteemed keynote speaker. Get ready to be inspired and motivated by powerful lessons on growth, teamwork, and connection. Our inspiring keynote speaker will energize and engage our 2026 Conference audience.
Location
Summit Ballroom E
Presenter
Jimmy Yeary
American Country Music Singer and Songwriter
Description
Attendees will experience an unforgettable keynote from Jimmy Yeary, an award-winning songwriter and acclaimed speaker. With over 2,000 songs to his name — including 14 Billboard #1 hits such as “I Drive Your Truck” and “Everything’s Gonna Be Alright” — Jimmy blends his music career with powerful lessons on growth, teamwork, and connection. His high-energy, inspiring message will leave you motivated, engaged, and equipped with fresh insights to elevate both your business and personal journey.
Location
Summit Foyer
Description
Take a break, recharge, and connect with fellow attendees. Enjoy light refreshments and prepare for the exciting sessions ahead.
Session #1
Scaling Smarter: Regional Expansion & Multi-Site Operations
Location
North Coast A
Presenter
Emily Isbell
Founder & CEO, 24/7 Solutions
Description
Expanding beyond a single location creates powerful growth opportunities—but only when supported by the right systems and structure. Hosted by Emily Isbell, who scaled her organization to serve 1 million hours of care annually, this session explores proven strategies for regional expansion and multi-site operations, including leadership alignment, operational consistency, financial oversight, and performance management. Attendees will gain practical insight into how successful multi-site owners scale efficiently while maintaining quality, culture, and profitability across locations.
Session #2
(10:00am - 10:30am)
AI That Provides Real-World Applications for Real Results
Location
North Coast B
Presenter
David Knack
Head of Sales, Zingage
Description
This session cuts through the AI hype to show how home care operators can actually use AI today, starting with simple, low risk wins that save time and reduce burnout. We’ll dig into the harder part most people skip: change management, team trust, and how to bring staff along without fear or resistance. Finally, we’ll share a practical framework for evaluating AI vendors so you can choose partners who truly understand home care, not just AI buzzwords.
Session #2
(10:30am - 11:00am)
Discover the Latest Promo Items... Plus Big Time Raffle Giveaway
Location
North Coast B
Presenter
Larry Miramontes
Vice President Marketing, Always Best Care Field Support Office
Description
Over the years, we have branded some of the most popular promo items and the latest hot giveaways. You need to look good on the streets, and in the office. We have tried to mix it up between those items you would keep for yourself, those that would help brand your office, items you could provide to a referral partner or a special client, and those that would showcase your brand at community events. The best part of this session is that each item we discuss in this breakout will be raffled off to the audience. You must be present to win, so we hope to see you there.
Session #3
How to Supercharge Your Referral Partner Relationships and Increase Your Bottom Line
Location
Rail Yard
Presenter
Emily Alexander
Chief Customer Officer, Welcome Home Software
Description
WelcomeHome is the first platform designed specifically for Home Care Sales, Marketing, and Business Development. This session will leverage data from hundreds of agencies to show you tips and tricks on how to increase the effectiveness of your outreach and grow your bottom line!
Session #4
The AI Edge You Can't Afford to Miss
Location
Railhead
Presenters
Alon Brener
Co-Founder and Chief Revenue Officer, Sensi.AI
Description
Why tech-forward home care agencies are acting now to grow faster and care better—before it’s too late.
Location
Summit Foyer
Description
Take a break, recharge, and connect with fellow attendees. Enjoy light refreshments and prepare for the exciting sessions ahead.
Session #5
What Growth Really Looks Like Across Revenue Streams
Location
North Coast A
Presenters
Samantha Loy
Franchise Owner, Always Best Care of Burlington, Chapel Hill, and Greensboro, North Carolina
Description
Not all growth looks the same — especially when payor sources differ. This session explores how scaling strategies vary across private pay, with a special focus on long-term care insurance. The session will also delve into VA and other payor models. Attendees will gain practical insight into staffing, cash flow, compliance, and operational considerations that impact growth, helping owners align their expansion plans with the realities of their payor mix.
Session #6
How New Owners Can Grow and Scale Quickly
Location
North Coast B
Presenters
Haley Davis
Franchise Owner, Always Best Care of Parkville, Maryland
Rashid Farrell
Franchise Owner, Always Best Care of Herndon, Virginia
Description
Scaling a franchise early in your journey can be both exciting—and overwhelming. In this breakout session, you will hear real-world experiences that speak to how these franchise owners scaled their Always Best Care franchises quickly and strategically. Designed specifically for new and emerging owners, this session will explore what to focus on in the early stages of growth, how to avoid common scaling pitfalls, and which systems, habits, and decisions make the biggest impact when momentum starts to build.
Session #7
Tap Into Your Resources: Enhanced Business Development Offerings from your FSO
Location
Rail Yard
Presenters
Suzanne Rhoden-Mancini
Founder & CEO, Platinum Consulting Solutions
Description
Introducing a comprehensive set of value-added initiatives designed to strengthen structure, accelerate growth, and support long-term success. These expanded offerings include advanced sales training, monthly development sessions, caregiver alignment programs, and ongoing strategic support – all available at no additional cost. Together, these resources provide a powerful framework to maximize business development performance.
Session #8
Using WellSky Reports to Maximize Performance and Growth
Location
Railhead
Presenters
Tom Paes
WellSky
Steven Johnston
Senior National Director, Always Best Care Field Support Office
Description
WellSky provides powerful reporting—but only if you know how to use it. This session will help franchise owners and leaders better understand key WellSky reports and dashboards, identify the metrics that matter most, and translate data into smarter operational and financial decisions. Attendees will leave with practical insight into how to use WellSky reporting to improve efficiency, monitor performance, and maximize agency growth.
Location
Summit Ballroom ABCD
Description
Enjoy a delicious lunch while exploring the Sponsors’ Expo! Connect with industry-leading vendors, discover innovative solutions, and network with fellow attendees in a relaxed and engaging environment.
Session #9
Creating a Seamless, Lead-to-Appointment Process
Location
North Coast A
Presenters
Keith Carter
Franchise Owner, Always Best Care of Shreveport, Louisiana and Longview, Texas
Description
Every call is an opportunity—and missing one can mean lost revenue. This session focuses on creating a well-oiled intake process by training your entire team to confidently handle inbound calls, capture key information, and schedule appointments without delay. Attendees will learn how top-performing offices eliminate missed leads, improve response time, and turn first calls into scheduled visits through clear processes, consistent training, and accountability.
Session #10
Practical Strategies to Stay Focused, Build Momentum, and Grow a Sustainable Homecare Business
Location
North Coast B
Presenters
Colleen Foley
Franchise Owner, Always Best Care of New Berlin, Wisconsin
Marcus Gardner
Franchise Owner, Always Best Care of Dallas, Texas
Description
For newer and emerging franchise owners, the early stages often bring unexpected pressure — from building a client base and hiring caregivers to managing personal responsibilities while trying to lead with confidence. Success requires more than passion; it calls for disciplined focus, resilient leadership, and a commitment to the daily actions that drive results. This session will focus on helping our new and emerging owners cut through the chaos and concentrate on what moves the needle. This presentation will deliver practical strategies that support smarter execution, stronger decision-making, and sustainable growth --- even during challenging seasons. This session is ideal for newer and emerging owners who are seeking traction. It will provide clarity, structure, and a leadership approach needed to transition from startup pains to purposeful growth.
Session #11
Leading High-Performing Sales Teams from Strategy to Execution (Franchise Owners Only)
Location
Rail Yard
Presenters
Guido Cubellis
Franchise Owner, Always Best Care of Houston, Texas
Tom Herring
Franchise Owner, Always Best Care of Thousand Oaks, California
Samantha Loy
Franchise Owner, Always Best Care of Burlington, Chapel Hill, and Greensboro, North Carolina
Description
Effective sales management is the difference between stalled momentum and scalable growth. In this panel session, experienced leaders discuss practical approaches to managing sales performance, coaching for improvement, and building accountability across the sales team. Attendees will also learn what to look for when hiring for sales roles—including the right blend of relationship-building skills, coachability, accountability, and the ability to execute consistently in a referral-driven environment. Attendees will gain actionable takeaways on structuring sales roles and aligning growth initiatives with operational capacity.
Session #12
How to Get More Traffic from ChatGPT, Gemini, and Perplexity
Location
Railhead
Presenters
Matt Rubin
President, Mr. Marketing
Description
Search is evolving, and AI-powered platforms are becoming a new gateway for discovery. In this session, Mr. Marketing will break down how ChatGPT, Gemini, and Perplexity surface businesses—and what home care agencies can do to increase visibility and drive traffic from these platforms. Attendees will gain practical insight into optimizing content, authority, and online presence to stay ahead as AI reshapes how families search for care.
Location
Summit Foyer
Description
Take a break, recharge, and connect with fellow attendees. Enjoy light refreshments and prepare for the exciting sessions ahead.
Location
Summit Ballroom E
Presenter
Michelle Rowan
President, Franchise Business Review
Description
What happens when franchisees and the field support office are aligned on expectations, priorities, and support? Stronger businesses. Better outcomes. A healthier brand. In this working session, Michelle Rowan of Franchise Business Review will walk through the feedback franchisees provided on the annual franchisee satisfaction evaluation. Insights include top-performing areas and the lower-scoring opportunities identified by franchisees across the network. The goal is simple: turn feedback into forward movement. We’ll review key themes from the data, hear proven practices from high-performing franchise systems, and explore how clarity around franchisor and franchisee roles drives stronger performance and long-term brand success. The session then shifts into roundtables where franchisees will dig deeper into the areas they rated lowest, identify what’s getting in the way today, define what success should look like, and propose realistic improvements the field support office could consider. Franchise systems that thrive are built on clear expectations, mutual accountability, and collaboration between franchisees and corporate teams. This session creates space to contribute ideas, share experiences, and commit to actions that strengthen both individual businesses and the broader brand.
Description
Take a well-deserved break to unwind, recharge, and change into your “Dress Like a Music Legend” themed attire in preparation for the Awards Dinner & Gala.
Sponsored by
Senior Care Marketing Max
Location
10th Avenue, Front of the Hotel
Description
Shuttles will begin boarding at 5:00 PM to transport attendees to the Awards Dinner & Gala. Enjoy a seamless ride as we travel together to one of the most anticipated evenings of the conference
Sponsored by
Senior Care Marketing Max
Location
The Country Music Hall of Fame® and Museum
Description
Join us for an evening of networking, elegance, and celebration as we honor the outstanding achievements of our franchisees. In keeping with our conference theme, “Headlining the Future”, all attendees are invited to come dressed in themed attire that ties into our theme for the evening: “Dress Like a Music Legend”.
While Nashville is home to country icons like Dolly Parton and Johnny Cash, you’re not limited to country—channel the style of any music legend, from Taylor Swift, Tina Turner, Elvis Presley, or Stevie Wonder to Elton John, Prince, Mick Jagger, Beyoncé, or Michael Jackson. Whether it’s rhinestones and boots, sequins and gowns, or a rockstar-inspired suit, get ready to shine under the Nashville lights at this unforgettable gala—an evening guaranteed to be as glamorous as it is fun.
Tuesday, April 14th
Location
Summit Foyer
Description
The registration and hospitality desk are open to assist you with check-in, provide conference materials, and answer any questions you may have.
Location
Summit Ballroom ABCD
Description
Start your day with a delicious breakfast while exploring the Sponsors’ Expo. Connect with leading vendors, discover new solutions, and engage in conversations that can enhance your business — all while enjoying a great meal to kick off the day!
Location
Summit Ballroom E
Presenter
David Caesar
Senior Vice President Franchise Training and Support
Description
Always Best Care franchisees and guests are welcomed back for an exciting second day of the conference. Get ready for another day filled with valuable insights, networking, and opportunities for growth!
Location
Summit Ballroom E
Presenters
Tammy Ford
Chief Financial Officer
Sheila Davis
Chief Operations Officer
David Caesar
Senior Vice President Franchise Training and Support
Larry Miramontes
Vice President Marketing
Lisa Hafetz
Vice President Franchise Financial Management
Todd Hillman
Vice President Franchise Development
Description
Join the Always Best Care Field Support Office Executive Team for a high-level leadership update highlighting the strategy, priorities, and initiatives shaping the future of our franchise system. Leaders across finance, operations, training & support, marketing, financial performance, and franchise development will share key insights on system growth, operational excellence, profitability, and brand expansion. This session will also spotlight new tools, resources, and cross-departmental efforts designed to better support franchisees, strengthen performance, and drive scalable success across the Always Best Care network.
Location
Summit Foyer
Description
Take a break, recharge, and connect with fellow attendees. Enjoy light refreshments and prepare for the exciting sessions ahead!
Location
Summit Ballroom E
Presenter
Angelo Spinola
Executive Director, Polsinelli
Description
Join Angelo Spinola of Polsinelli for a session on recent U.S. Department of Labor actions that could allow certain caregivers to be classified as exempt from FLSA overtime and minimum wage requirements. Angelo will cover current and proposed federal rules, DOL enforcement, state law differences, exemption eligibility, available POSH resources, and conclude with a live Q&A.
Location
Summit Ballroom E
Description
Join us as we capture the spirit of the Always Best Care family with a group photo of all franchisees in attendance. Don’t miss this chance to be part of a memorable moment that celebrates our unity and shared success!
Please choose one session to attend during this time
Session #13
Why Top Performers Attract Top Dollar Acquisitions from Top Notch Operators
Location
North Coast A
Presenters
Scott Osborne
Founder and Managing Owner, Osborne HomeCare Group
Lisa Hafetz
Vice President Franchise Financial Management, Always Best Care Field Support Office
Description
Not all agencies are valued the same. This session will explore why top-performing home care operators attract premium acquisition offers and stand out to high-quality buyers. Attendees will gain insight into the operational, financial, and leadership factors that drive higher valuations—and how building a strong, scalable business today creates long-term value, whether selling or continuing to grow.
Session #14
Building a High-Performing Home Care Agency: Systems, People, and Culture That Drive Retention and Profitability
Location
North Coast B
Presenters
Shonda Boudet
Franchise Owner, Always Best Care of Baton Rouge
Shannon McClendon
Administrator, Always Best Care of Baton Rouge
Description
This breakout session is designed to equip Always Best Care owners with practical, proven strategies for building a high-performing operational model that strengthens client satisfaction, improves caregiver service delivery and retention, and drives sustainable profitability. Participants will explore how intentional team design, clear process flows, effective dashboards, and a strong office culture work together to create consistency, accountability, and trust—both internally and in the communities they serve. The session focuses on real-world systems that support quality care, protect clients, and allow agencies to grow without sacrificing service excellence—while also laying the foundation for long-term owner sustainability.
Session #15
Beyond Home Care: Leveraging Senior Living Referral Placements to Drive Growth and Impact
Location
Rail Yard
Presenters
Dan Barbee
Franchise Owner, Always Best Care of Sacramento and East Bay, California
Shawn Cothran
Franchise Owner, Always Best Care of Wake Forest, North Carolina
Samantha Loy
Franchise Owner, Always Best Care of Burlington, Chapel Hill, and Greensboro, North Carolina
Phil Natsiopoulos
Franchise Owner, Always Best Care of Puyallup, Washington
Heather Yost
National Director, Area Operations, Always Best Care Field Support Office
Description
This breakout session is designed to equip Always Best Care franchise owners with practical strategies for building and scaling a successful Senior Living Referral Placement program that drives diversified revenue and strengthens home care census growth. Participants will explore how positioning their agency as the trusted solution—whether families need home care, senior living placement, or both—creates deeper community partnerships, stronger referral pipelines, and increased lifetime client value. The session focuses on relationship-building, value communication, streamlined placement processes, and revenue integration strategies that allow agencies to expand impact while creating long-term, sustainable profitability.
Session #16
What’s Actually Working to Generate More Clients and Billable Hours
Location
Railhead
Presenters
Welton Hong
Founder & CEO, Senior Care Marketing Max
Description
Marketing continues to evolve—but not everything delivers results. This session focuses on the proven strategies home care agencies are using to generate qualified leads, convert inquiries, and increase billable hours. Attendees will gain practical insight into which marketing channels, messaging, and processes are producing measurable growth—helping owners invest smarter, avoid wasted spend, and drive consistent demand.
Location
Summit Ballroom ABCD
Description
Savor a nice lunch while making the most of your final visit to the Sponsors’ Expo! Take this last opportunity to connect with industry-leading sponsors, discover innovative solutions, and network with fellow attendees in a relaxed, engaging atmosphere.
Sponsored by
Electronic Caregiver, Inc.
Location
Summit Ballroom E
Description
Take part in our interactive roundtable discussions designed to spark collaboration and idea-sharing. Connect with fellow franchisees and FSO team members to exchange best practices, tackle common challenges, and uncover innovative strategies that will drive your agency’s success.
Sponsored by
Available
Location
Summit Foyer
Description
Take a late-afternoon break to refresh and recharge! Enjoy light snacks and beverages while connecting with fellow attendees before diving into the final sessions of the day.
Location
Summit Ballroom E
Presenter
Davide Caesar
Senior Vice President Franchise Training & Support, Always Best Care Field Support Office
Description
Don’t miss your chance to win big! Join us for the prize drawing and see if you’re one of the lucky winners of our exciting giveaways. Remember — you must be present to claim your prize.
Location
Summit Ballroom E
Presenter
Jake Brown
President and CEO, Always Best Care Field Support Office
Description
Join us as Jake delivers an inspiring closing session packed with meaningful insights, reflections, and a forward-looking vision for Always Best Care. We’ll conclude the conference on a high note—celebrating our collective successes, recognizing the winners of the Incentive Trip, and unveiling the exciting destination for the 2027 Incentive Trip Challenge. You’ll also have an opportunity to help select the host site for our 2028 Always Best Care Conference. Don’t miss this uplifting finale and your chance to leave energized for the journey ahead.
Enjoy a well-deserved break to relax and recharge before joining us for Franchisee Appreciation Night.
Sponsored by
Mr. Marketing
Location
Garth Brooks' Friends in Low Places Bar
411 Broadway
Approximately 3-5 blocks
(5-10 minute walk)
Description
Get ready for an unforgettable evening of fun, connection, and celebration. Just steps away from the Grand Hyatt Nashville, we’ll gather at Garth Brooks’ iconic Friends in Low Places Bar—a true Nashville hotspot. Enjoy great food, drinks, and live music in a lively, relaxed atmosphere that’s perfect for unwinding and networking with fellow franchisees, guests, vendor partners, and FSO team members. With casual attire encouraged, this night is all about camaraderie, laughter, and celebrating the success of our Always Best Care family. We can’t wait to see you there — don’t miss it!