2026 Bad Ass Coffee of Hawaii Franchise Convention

When we acquired and relaunched Bad Ass Coffee of Hawaii in 2020, we made a promise: that we would build a true franchise convention worthy of this brand and, one day, return to the place where it all began in 1989—Kona, Hawaii. That vision started to become reality with our first true convention in 2024. Now, I’m proud to say, our homecoming has arrived.

It is my great pleasure to invite you, your ‘ohana, our valued supplier partners, and special guest speakers to the Third Annual Bad Ass Coffee of Hawaii Franchise Convention, taking place September 27–30, 2026, at the beautiful Outrigger Kailua-Kona Resort & Spa.

This year’s convention is designed to be our most meaningful and impactful yet. We’ve built on what franchisees told us they value most—actionable education, stronger networking, more access to our partners, and time together as a brand community—while adding something truly special: an unforgettable immersion into Hawaiian coffee culture in the very place our story began.

Here’s what you can look forward to:

Kona Coffee Farm Tours on Monday, September 28 — experience firsthand the craftsmanship, care, and tradition behind world-famous Kona coffee.
Expanded education tracks focused on the topics that matter most to your business: improving bottom-line profitability, maximizing unit-level economics, increasing top-line revenue through local store marketing, and strengthening loyalty with owner/operators, managers, and team members alike.
More dedicated time with supplier partners in the ‘Ohana Partner Showcase & Exhibit, giving you direct access to tools, products, and ideas that can support your store’s success.
Timely, insightful keynote presentations designed to energize, challenge, and inspire your entire badass ‘ohana.
More intentional networking opportunities with fellow franchisees, including a town hall-style lunch with Franchise Advisory Council members and the home office team.
Time to enjoy the island with your family and fellow franchisees—whether that means exploring on your own or experiencing an authentic Hawaiian luau at special discounted Bad Ass Coffee rates.
And more exciting announcements still to come.

For three full days, we will have the opportunity to step away from the day-to-day, come together as a system, and invest in what matters most: the future of our business, the strength of our relationships, and a deeper connection to the Hawaiian roots that make this brand unlike any other.

This convention is more than a meeting. It is a chance to learn ideas that can sharpen your business, build relationships that can last a lifetime, and reconnect with the culture, spirit, and purpose behind Bad Ass Coffee of Hawaii. That is what ‘ohana means—showing up for one another, learning from one another, and growing stronger together.

I truly hope each of you will make plans to join us in Kailua-Kona, Hawaii for this special homecoming. I believe it will be our best convention yet—and one you will not want to miss.

A hui hou!
(Until we meet again!)

Scott Snyder
Founder

Aloha Bad Ass Coffee `Ohana!

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